Case Study
Healthcare TechNical Case StudyDiscover how RSZ Consulting drove transformative change for a leading healthcare insurance carrier through strategic technology implementation and innovation.
Details
Taking Healthcare Technology to The Next Level
Challenge
Healthcare insurance organization required an out of the box strategy to improve effective Profit and Loss reporting for members in a particular State and at the same time rebrand millions of their members in this State and associated offices to the Corporate Brand. There was many obstacles to overcome for the rebranding that became increasingly problematic amidst brand artifacts on the web, in emails, internal deliverables and external delivarables not being available by State. All of these artifacts requiring rebranding were only by business units.
Solution
Successfully deployed in 14 months $9.1 million dollar solution for effective Profit & Loss reporting including the rebranding for a particular State that covered Development, Operations and Testing staff in 120 different business and technical areas located in 4 different countries by developing a strategy to establish central repositories for logos, taglines, legal template artifacts, internal presentation templates, external signage, electronic consumer marketing template artifacts, web pages content modifications, email templates, and vendor & partnership template artifacts that resulted in a ROI in less than 9 months covering the entire cost of the solution.
Effective ROI
Profitability increase
23%
Get In Touch
Atlanta GA
+1 404-493-9277
[email protected]